Tow # 2
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The PR pro I chose is
Heather Plett, (above photo) she is specialized in leadership, creativity,
community, and change. For 16 years she worked as a professional communicator,
mastering the craft of storytelling and learning the best way to convey
important information through words, images, and film. She is
currently Teaching, writing, public speaking, and consulting. She was in
senior leadership in federal government and non-profit for 12 years,
coaching, mentoring a lot of people, and facilitating more meetings,
community gatherings, and press conferences. Miss Plett teaches writing,
public relations, and effective facilitation at the University of
Winnipeg. I met Heather Plett last year, she was
my instructor in writing for public relations, and upon reviewing this
assignment she was the first person that came to mind. It took me a while to
get hold of her due to her busy schedule. When I finally did I was
honored and excited to do the interview with her.
During my interview with her, I asked
her what a typical day was like, she stated “Very busy”, and that she
teaches on Tuesdays and Thursdays, and when she is not, she spends time with
family or marks papers. She proceeded saying as a PR practitioner, she has to
continuously be on her feet and be willing to learn new things, in order
to stay current in the PR field. When
asked about the biggest project she has worked on, in which she is proud of,
she stated she worked for a non-profit organization, and worked on a campaign
to raise awareness about hunger in Africa, and that her all time dream was to
travel to Africa, and when the opportunity came along she was happy and
excited to work with the team. Miss Heather stated she travelled with a film
crew to Ethiopia, Africa. Her organization provided food and successfully fed
over 1,000 children. She further stated she was honored to have such
opportunity and was able to interact with children affected by
poverty/hunger. “It was a very great and
amazing experience for me, having the opportunity to visit another continent
and making a positive change”. I further asked miss Heather what and how she
does it to keep current in the PR industry, she replied I Read
lots of blogs, do on -line research,
network and pay attention to the social
media, she insisted she learns from others in the industry like
quest speakers, students, friends etc. I asked her what she wishes she
have known before starting a career in PR? She replied.” Let me think, I wish I
had trusted my self more and asked lots of questions.
as our interview continued, i asked her,how important is writing in
your career? She stated "Very, very important" as a PR
practitioner that’s the “key” you have to be able to write and continuously
work on improving it. If you’ve ever worked for an agency, how is agency
life Different from corporate PR life? She replied, have never worked for
an agency in the PR field, the closest have come is when I worked as a
consultant. What three tips would you offer someone just starting out in
PR? She clearly stated 1, work and improve on writing. 2, Ask lot of
relevant questions related to the field he/she is interested in working. 3,
Make friends in the department of special interest
After my interview with miss Plett and
reviewing all the information I got from her, I concluded PR field is
where I see my self-working. Heather’s passion, devotion and inside ideas about
the field are inspirational to me and I’ll keep them in mind on completion
of this program, and apply them in the future.
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